Creating a Powerful Brand

A brand identity is more than a logo. It’s more than a brand style guide. It’s an essential way to differentiate yourself from your competition. A brand identity influences your customers’ experience at every touchpoint. It subconsciously affects how they view everything from your industry, to your relevance, to your trustworthiness. It is the total sum of how your brand looks, feels, and speaks to the customers.

Some brands have elevated brand identity to an art, while others have made it their entry into the playing field.No matter your organization, your brand identity should be front and center. But building that brand identity is no easy task. You need a solid foundation but flexibility, an identity grounded in your roots but looking toward your future. The visual element of a brand identity includes:

  • Logo
  • Color palette
  • Typography
  • Design system
  • Photography and Graphics
  • Nate Bulter

A logo is the graphic symbol that represents a person, company or organization. If the logo is well-known enough, you may even see a logo used without the name of the business that it is associated with. Normally, most marks have a typographic part that more clearly spells out the name of the organization.

A logo can also be purely typographic. It is called a logotype or wordmark when only the letters of the name make up to the logo. Some people also refer to the logomark as the word portion of a logo that also has a symbol.
Visible Logic

Our Branding Service

We live and breathe graphic design, which is the main area of our focus. In addition, our team members have many years of experience within the fields of marketing, advertising, web design, and computer programming. We’re passionate about client’s success and go the extra mile to ensure ultimate satisfaction.

Visit our cozy office, let’s have coffee, talk marketing, branding, identity and graphic design.

Design Based Website

The internet is overflowing with awe-inspiring design portfolios and creative resumes. To stand out in this tough market, it's important to make your online portfolio as impressive as you can.

In the last two years or so, grid-based layouts have become very popular in web design. A grid is a series of intersecting horizontal and vertical lines that serve as guides to place elements in a design. To put it in simple words, grids are a system for creating order among elements in a website. Grids provide a common graphic language that makes it easier for both designers and developers to work on a website. It helps users to better understand the information as it's shown in a more structured and logical way.

Sometimes designers tend to get color happy and forget how beautiful simple lines can be.

Our Web Design Service

We live and breathe graphic design, which is the main area of our focus. In addition, our team members have many years of experience within the fields of marketing, advertising, web design, and computer programming. We’re passionate about client’s success and go the extra mile to ensure ultimate satisfaction.

Visit our cozy office, let’s have coffee, talk marketing, branding, identity and graphic design.

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